Click trackers are ads that are used to record the number of clicks on text links, links in emails, or on other elements that are hard-coded on a website. They can also be used to track clicks on …

The click trackers listed below are certified to track clicks on Google Ads.

Click trigger Use Google Tag Manager's click trigger to fire tags based on click events. When an element is clicked on a page that matches the trigger conditions, Tag Manager will …

For example, you can track when someone clicks a “Buy now” button, or when someone clicks a phone number on your mobile website. This article explains how to add and edit a conversion …

In these cases, Google Ads offers the following ways to track conversions from clicks more accurately. Before you begin For the most accurate measurement, you’ll need a site-wide tag …

We recommend using tracking ads to track non-Campaign Manager 360 content. Use this article to track non-Campaign Manager 360 elements with an impression pixel and click tracker. …

It sends customers directly from your ad to your final URL while click measurement happens in the background. Parallel tracking is the only click measurement tracking method for all …

Since click-tracking line items aren't served by Ad Manager, ad units you create for click-tracking links are only used for reporting purposes. Creating a separate ad unit for these special line …

Different ways to track conversions When you run ads with Google Ads, you may want to know whether clicks on your ad led customers to take certain actions such as making a purchase on …

Third-party applications can track creatives with third-party tracking URLs, such as impression pixels, click tracker tags, and survey URLs. To make sure you use your tracking URL …