Nielsen is moving forward with the beta launch of its Addressable TV platform. As part of the beta, programmers including A+E Networks, AMC Networks, CBS, Discovery, FOX, NBCUniversal and WarnerMedia ...
MIAMI — The nation’s leading Hispanic-focused media company has joined the Addressable TV platform beta program being conducted by Nielsen. Univision Communications‘ inclusion in the test is designed ...
India's media landscape is waking up to the power of addressable TV with the pixels on the screen holding the power to tailor content as per individual needs. Every viewer now is more than just a ...
NEW YORK--(BUSINESS WIRE)--Today, Go Addressable, a non-profit trade organization dedicated to and advancing the growth of addressable TV advertising, released new research findings in conjunction ...
Leading Broadcast and Cable Networks Join Nielsen to Test Linear Addressable TV Advertising Platform
NEW YORK, Jan. 7, 2020 /PRNewswire/ -- Nielsen (NYSE: NLSN) today announced the beta launch of its Addressable TV platform. As part of the beta, programmers including A+E Networks, AMC Networks, CBS, ...
Commercial noise is all around us. Pressure on people’s attention has never been more intense, and the debate about the effectiveness of advertising is reaching new levels given that individuals can ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback