Brain rot: How short-form videos affect brain health

Two-hundred billion views: that’s how many times people watched short-form videos on YouTube last year. They are always under ...
Nieman Journalism LabOpinion

Short-form video drives reach. That’s exactly the problem.

"Can we balance public good with our bottom line? Or are we consigning ourselves to adopting the playbook written by ...
The Hollywood Reporter

Media Companies Lack Short Form Video Strategy, Courting Long-Term Disaster (Guest Column)

YouTube and TikTok, and other social platforms, have rapidly grabbed consumers’ attention, taking an even-greater share of consumer video viewership. Where's the investment? By Paul Pastor The ...
Investopedia

Short-Form Report: What It is, How It Works

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...
Search Engine Land

What is short-form content? Your guide to when and how to use it

While long-form content is the gold standard in content marketing, that doesn’t mean you should ignore or overlook short-form content. There’s a time and a place for both types. In general, short-form ...
Forbes

Short Form Dramas Become Bigger Part Of The Entertainment Industry

'30 Days With The Vampire's Kiss' is a vampire-themed short drama created for the Korean market. Micro dramas are having a moment. With episodes that last barely a minute, this form of ...
Taipei Times

Short-form videos dominant: poll

Short-form videos have become the most common media format consumed by Taiwanese, ahead of social media, the Taiwan Network Information Center said in a report released on Wednesday last week. In a ...
Entrepreneur

7 Short-Form Video Mistakes to Avoid in Your Marketing Strategy

TikTok, YouTube Shorts and Instagram Reels have billions of users and immense potential for digital marketers and businesses. However, there are several typical mistakes to avoid in order to fully ...
Entrepreneur

Why Short-Form Video Needs to Be Part of Your Content Strategy

Opinions expressed by Entrepreneur contributors are their own. YouTube has become a commercial advertising powerhouse in recent years, with short-form commercials before the start of almost every ...