Barely a week has passed since Facebook started testing ads in Oculus apps and already the initiative has run into trouble. On Monday, one of the handful of developers involved in the initial ad ...

Facebook's Oculus Quest virtual reality ads will no longer be tested in "Blaston," according to the game's developer. Tommy Palm, CEO of Resolution Games, said in a statement shared with The Verge ...

“Paid titles should not introduce advertising. It is wildly unacceptable to do so months after purchase.” Resolution did not offer much detail about its decision to pull the ads other than that it had ...

Facebook on Wednesday announced the rollout of what it described as a "small test" of in-headset ads for its Oculus mobile app. The ads, which are being deployed by game developers, including Blaston ...

Less than a week after Facebook announced plans to roll out its first in-game ads inside the virtual-reality game title “Blaston” supported by Oculus, Resolution Games pulled the ads after hearing ...

Are you a print subscriber? Activate your account. 25 min 13 sec ago By Cait Lamberton - 25 min 13 sec ago By Lindsay Rittenhouse - 55 min 13 sec ago By Jack Neff - 55 min 13 sec ago By Sabrina ...

Facebook plans to target Oculus users with ads based on their activity on the virtual reality (VR) platform. The ad targeting only affects people who log into Oculus with their Facebook account, per a ...