Google Ads scripts quietly prevent overspend, tracking failures, and performance leaks that automation and Smart Bidding ...

Google Ads scripts offer a smarter way to manage your campaigns. Google Ads scripts introduce automation and real-time optimization, freeing you from repetitive tasks so you can focus on strategy and ...

As PPC account managers, we’ve always had to do a lot of reporting to keep our stakeholders informed. Now with the continued rise in automation, reporting has taken on new importance as one of the key ...

Google Ads scripts have long been a powerful way to automate account management, improve efficiency, and reduce manual work. Whether it’s managing search terms, optimizing bids, or generating reports, ...

After a beta period that started in March, earlier this week, Google rolled out scripts for AdWords MCC accounts to all users. AdWords scripts can be used to automate account maintenance, changes and ...

Google announced updates and improvements to the Google Ads Scripts last week. Google wrote it is "rolling out a new scripts experience featuring improved performance, support for campaign bid ...

When I was managing smaller Google Ads accounts (or Google Ad Words as it was known then) with only a few hundred ads back in the day, I could keep track of my split tests in a matter of minutes. When ...

Google Home’s web script editor is getting a new “Help me script” feature. The generative AI feature creates all the code for you from scratch when you tell it what routine you want. It’s currently ...

Windows only: The latest beta version of Google Chrome adds support for user scripts, but if you want to enable them you'll need to follow a couple of quick steps. The first step is to download and ...

Google is rolling out new features and improvements for Home and Nest, one of which could make it much easier for users to create complex home automations even if they don't know how to code. The ...