Google announced that they will now begin automatically verifying some users in Google Search Console, which will open up access to Google Search Console to countless (I don't even know the figure, ...

Google Analytics is replacing the Search Engine Optimization report with the Search Console report and adds behavior and conversion metrics into the mix. Google has announced they have more deeply ...

Google’s John Mueller answered a question in the Office Hours Hangout about the discrepancy between Google Search Console (GSC) and Google Analytics when it comes to reporting on Google Discover ...

Google Search Console (GSC) is powerful and provides a boatload of data directly from Google. One of my favorite reports in GSC is the Search Analytics report, which enables you to drill into queries ...

Google has dropped Google Analytics data from its Google Search Console Insights tool and reporting. Google posted this notice on social saying, "we're focusing on data from Search Console, no longer ...

Google is giving site owners advance notice of an upcoming beta test where data from two platforms is combined in a single report. Google is working on a way to combine data from Search Console and ...

Editor's note: The author, Pierre DeBois, will be speaking at next month's CMSWire Connect conference in Austin, Texas, on the subject of migrating from Universal Analytics to Google Analytics 4.

Google is rolling out a new Search Console Insights tool that provides creators with an overview of how their content is performing. It’s meant to be an “easier way to understand how your content ...

Google’s newly launched AI Mode in Search isn’t passing referral data. That means it’s impossible to know how many clicks you got from AI Mode in Google Search Console (GSC) or other analytics tools.

Many tools can help you to analyze your website audience data and improve your SEO strategy; in fact, you may be using a combination of them—and maybe even paying to use them. Enter Google Search ...