Video app Flip rose to the top of the charts in January when it looked like TikTok might be banned. The $1 billion company spent heavily on ads, creators, and a user referral program to fuel growth.
The Flip shopping app is a TikTok knockoff, filled only with videos earning affiliate revenue. For a month, I tried my hand at influencing strangers. The Flip shopping app is a TikTok knockoff, filled ...
Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. The emergence of social commerce flips traditional ...